The Unique Opportunities of Local Burnaby Grooming Shows

Trade shows held right in your community provide targeted opportunities to connect with local customers and partners. As a Burnaby business, participating in local events allows you to:

• Raise your profile and get better exposure within the Burnaby market
• Build connections through valuable face-to-face interactions with local attendees
• Showcase what makes your business special to the local community
• Generate leads and sales within your existing customer base
• Educate attendees on what you offer as a local business serving their needs
• Engage with local partners and vendors to build strategic relationships

With careful planning and preparation, Burnaby trade shows can be extremely impactful for boosting your brand locally. Keep reading for tips and tricks to maximize your trade show success.

ALSO READ: Aesthetic grooming of cats

Pre-Trade Show Preparation – Setting Yourself Up for Success

The work for a successful trade show starts long before you set foot on the show floor. By taking the time to properly prepare, you can make the very most of your participation.

Set Clear Goals and Objectives

First and foremost, define what you want to achieve through the trade show. Some examples of potential objectives could include:

• Generate 100 leads
• Make 10 new business connections
• Promote the launch of a new product/service
• Offer exclusive trade show discounts/promos to drive sales
• Educate visitors about key features and benefits you offer
• Gather visitor feedback and data through surveys or interactions
• Introduce your brand to the local market

With clear goals guiding your planning, you can determine the optimal strategies across all facets of your trade show execution.

Design Your Booth for Maximum Visibility and Engagement

Your trade show booth is invaluable real estate, so make the most of it. A professional, eye-catching booth attracts more foot traffic and encourages visitors to stop and interact.

• Use large, vibrant imagery and displays that quickly tell your brand’s story
• Incorporate interactive elements to attract attention
• Display products/samples visitors can touch and engage with
• Have areas within the booth for display materials as well as open spaces for meeting and conversing with visitors
• Select finishes and materials that align with your brand aesthetic

A thoughtfully designed booth makes you stand out while providing a space conducive to dialogue with potential customers.

Choose Promotional Items and Giveaways

Unique promotional giveaways can be a great way to attract visitors and continue engaging with them long after the trade show.

• Choose useful items relevant to your business like branded pens, notepads, phone accessories, drinkware, etc.
• Offer coupons, exclusive discounts, or free trials to incentivize sales
• Collect visitor info through business card drawings and giveaways to build your contact list
• Give away fun branded items like t-shirts, water bottles, snacks, etc. to boost your brand presence

With the right mix of useful and fun giveaways, you make trade show interactions more memorable while collecting leads for future marketing.

Materials and Signage – Making Your Brand Stand Out

The materials used for your displays, signage, giveaways, and more should align with your brand strategy while helping you visually stand out.

Choosing Durable, Visually Impactful Materials

Trade shows place major demands on your branded materials. Select options able to withstand transport, setup, high visitor traffic, and dismantling. Durability also saves you from needing frequent replacements. Some material options to consider include:

Tablecloths/Backdrops – Stretch fabrics like polyester spandex provide vivid printable surfaces that are wrinkle-resistant and travel-friendly.

Displays – Portable pop-up displays combining metal frames with magnetic/fabric panel attachments offer lightweight durability.

Wall Murals – Durable vinyl films like LG Hausys Dibond provide vivid color and high rigidity for eye-catching oversized brand imagery.

Product Displays – Acrylic shelves, risers, and display cases provide clarity while protecting products.

Wayfinding Signs – Foam board prints, rigid PVC panels, or acrylic prints make affordable durable easy-to-spot directional signs.

Signage for High Visibility and Brand Integration

Your trade show signage should capture attention while integrating seamlessly with your brand identity.

Large Format Exterior Banners – Hang boldly printed fabric banners around the exterior of your booth space to attract visitors inside.

Interior Signs and Headers – Printed signage and headers with impactful text/imagery strengthen your presence.

Tabletop Signage – Smaller signs for tables and displays can provide helpful information while continuing visual branding.

Wayfinding – Direct visitors to key spots with consistent branded graphics and text, like your giveaway area or demo stations.

Consistency Across Materials – Use your logo, brand colors, and key taglines across all signage for brand reinforcement.

Promotional Giveaway Branding

Apply custom branding to make promo giveaway items powerful ongoing brand exposure. Consider:

• Adding your logo, tagline, website, and contact info
• Using your brand’s signature colors
• Selecting items relevant to your business that visitors will use and reuse
• Offering fun customized items like photo booth props to spread smiles and selfies

Some Burnaby businesses have executed trade show promotions exceptionally well. For example, Instant Imprints Burnaby effectively leverages trade shows to showcase their wide range of branding capabilities through the use of eye-catching printed signage, branded giveaways like custom water bottles and notepads, and even personalized photo booth props for engagement. Their cohesive branding across all items and interaction points makes them stand out while showcasing exactly what their business provides.

Staffing and Booth Engagement Strategies

Your trade show booth is only as impactful as the staff representing your brand. Put these strategies into play to maximize trade show interactions.

Train Your Team for Effective Communication

Your team should deeply understand your brand identity, products/services, and trade show objectives in order to engage visitors effectively.

• Conduct pre-event briefings – Discuss objectives, ideal interactions, FAQs, and your trade show promos/activities
• Roleplay common scenarios – Ensure staff know how to converse knowledgably and engage visitors
• Provide quick reference notes/guides – These keep key info top-of-mind for easy reference during events

Design for Interaction

Visitors will spend more time at your booth when engaged through:

• Product demos – Let visitors interact hands-on with your products
• Giveaways – Contests, games, and freebies incentivize engagement
• Technology integrations – Incorporate interactive screens or VR to attract crowds
• Photo opportunities – A photo booth or other fun staging draws attention

Gather Lead Information

• Use giveaways and contests to collect visitor contact info for marketing follow-up
• Offer signups for email newsletters to build your subscriber base
• Survey visitors for product feedback to help improve offerings
• Have team members actively network and collect business cards from promising leads and connections

Location and Layout Optimization

Carefully planning the placement and configuration of your booth can significantly impact its success.

Location, Location, Location

Consider visibility and traffic when selecting your exact booth spot.

• Request placement near main entrances or anchor vendors to tap into heavy foot traffic
• Target areas with wide cross-aisles that naturally allow more people to see your booth
• Avoid dead end aisles with low visibility unless the location has other major benefits
• Be near complementary businesses you may share target customers with

Design for Visibility and Flow

• Avoid placing tables, displays, or signs where they block sightlines into your booth from key directions
• Leave open spaces within your layout for multiple visitors or small groups
• Use wayfinding signs or floor graphics to lead visitors to important spots
• Place your most eye-catching elements, like demonstration areas, in visible prime position

Incorporate Technology

Integrating tech-based attractions can set you apart while providing opportunities for visitor interaction and data collection.

• Digital displays or videos playing your marketing content
• Interactive multi-touch screens with product info or demos
• Audience response systems for surveying visitors
• AR/VR to immerse visitors in an experience
• Gamification through digital questionnaires, spin-to-win games, leaderboards, etc.
• WiFi access offering landing pages to collect emails or offer downloads

Successful Post-Trade Show Follow Up

Don’t squander your trade show momentum. Implement strategies to effectively follow up with all the leads and connections you generated.

Organize Leads and Make Plans

• Separate leads into groups based on interactions and priorities
• Enter lead info into your CRM as soon as possible while memory is fresh
• Set aside time to follow up within the week following the trade show

Follow Up While Interest Is High

• Send customized emails thanking high priority leads for visiting and providing any requested info
• Use captured emails for targeted email campaigns related to their interests
• Offer special promotions, discounts, or trials to hot leads
• Schedule demos, consultations, or quotes as applicable

Measure Results and Plan for Improvement

Analyze metrics before, during, and after the event to quantify success. Capture lessons learned to optimize your next trade show presence.

• Compare visitors, leads, sales, traffic flow, engagement, etc. to your pre-defined goals
• Note which display areas, giveaways, staffing tactics, etc. were most effective
• Identify areas for improvement like signage visibility, lead follow-up process, etc.

With strategic preparation and execution, Burnaby trade shows can deliver tremendous value for boosting your brand and sales in the local market. For your upcoming trade show signage, displays, customized giveaways and more, the team at Instant Imprints Burnaby is ready to make your brand stand out. Contact us today for a consultation on achieving your trade show goals.

Call to Action

Ready to Make Your Next Trade Show Your Most Successful Ever?

The team at Instant Imprints Burnaby can support all your branding and promotional needs to get you noticed and bring in quality leads.

Contact us today for:

• A consultation on your upcoming trade show goals and strategy
• Eye-catching display materials to make your booth shine
• Custom branded giveaways visitors will love
• Bold printed signage and banners for high visibility
• Trade show checklist and planning resources

Let’s partner to make your next Burnaby-area trade show a big success! Contact us or visit our Burnaby showroom today to get started.

Business Partner – Influence Signs and Graphics

Address: 8337 Eastlake Dr #120, Burnaby, BC V5A 4W2, Canada

Phone: (604) 5657-446

Email: info@influencesigns.com

Website: https://influencesigns.com/ 

The post Trade show triumphs for grooming: tips for maximizing trade shows in Burnaby appeared first on Pet Grooming.

If you have kids, they may want a pet because it is something fun for them to do. However, unless you are very responsible and committed to caring for an animal’s needs every day, that responsibility should not fall on the children.

Taking care of a pet is not something to take lightly and it should not be considered as a reward for good behavior on your kids’ part. If you do decide to get a pet with your child, make sure you are both committed to taking full responsibility for that animal’s needs, and this includes giving up some of your time to take care of them.

If you are getting a pet because you feel bad for it, please do not get one. They deserve so much more than being somebody’s sympathy prize. If you have the ability to give an animal a good home, then go right ahead and adopt! However, if someone is giving away kittens because they are moving and cannot take them with them, please do not take on their responsibility unless you are fully prepared for it.

Many people get pets because they think it will help them relieve some sort of stress or more likely to have someone to cuddle up to at night. While there is nothing wrong with these reasons, understand that an animal’s emotional and mental needs should be taken into consideration as well. If you get a pet because it will make you feel better, please do not take on that responsibility unless you are prepared to put effort into making that animal happy and emotionally healthy.

If you care for an animal, give them the time and attention they deserve! Just like having a child, it takes time, effort, and money to care for an animal. If you are not ready to commit yourself fully to providing for that animal’s needs every day, do not take on the responsibility of having an animal.

While there are several different types of animals out there, they all have specific needs you need to be aware of. For example, dogs need to be walked at least twice a day and generally need some sort of playtime. Cats are the opposite; they want their food and water refilled daily and their litter box cleaned about once a week. If you have any questions or doubts about your ability to care for an animal’s specific needs, please look it up or ask a professional for guidance.

You also need to be prepared to give up some of your time and money to take care of them. They can’t just live off food from the table and expect you to come home at the end of the day with a treat because they’ve been extremely well-behaved all day long. You must be prepared to take them to the vet for their vaccinations and other check-ups. Cats also need their claws trimmed every once in a while, and if you have a dog, they will likely need their nails clipped or even filed down a bit.

Playing at the casino online

In order not to get bored sitting at home and watching the pets, it is better to play casino games online.
Games at Fresh Casino are perfect for people who are too lazy to go to a real casino or they just can’t afford it because they don’t have enough money. Also, one of the most important factors in today’s hectic lifestyle is time. It doesn’t always go to any entertainment, the only thing left to do is walk around town to find a good casino. Another important aspect is that you don’t have much time to do so. You can easily app from Fresh Casino, which is available online, and start playing right away from the comfort of your home.

Another advantage of playing casino games online is that you can play for free. Playing without betting for money very often gives you the opportunity to familiarize yourself with all the rules of the game and increase your chances of winning in the future when you start playing for real money.

Choosing a casino online and ranking it according to your preferences (type of game, quality of graphics, sounds, etc.) you can easily find competitors with similar interests.

However, you should also remember that playing casino games online for real money is purely an entertainment activity and should be treated as such. Do not count on instant winnings and money, as the chances of winning are very small. It is important to know your limits and stick to them.

Most online casinos, like Fresh Casino, use random number generators (RNG) to play online. This ensures that the outcome of each game is completely random and independent of the casino. All events in the RNG system are completely random and each event is equally likely.

To ensure that all data transferred from a customer’s computer only goes to those who need it to play casino games, most online casinos pay special attention to security. The security of your personal information is one of the most important factors in online casino gaming.

The post For full happiness you need to get a pet and start playing online casino appeared first on Pet Grooming.

Remember that proteins are best digested by dogs, followed by carbohydrates and fats. Fibers are not digestible in dogs, so don’t give them too much plant food, especially not raw food. Fats should constitute 5-10% of the dry matter in the diet, depending on the age, exercise and environment of the dog. The amount of plant carbohydrates in the diet should not exceed 1/3 of the dog’s diet.

Feeding natural foods

Meat is the main and preferred component of a dog’s diet. It can be given raw and cooked, but it must be of good quality. Small pieces of raw, lean beef should be given to puppies. Older puppies should be given boiled lamb, horsemeat or boneless boiled chicken meat.

Meat from by-products can be given: liver, kidneys, rumen, heart, lungs, brains, udders, and lips of cattle. Spleen and intestines are not desirable to give in principle. Feed them to the dog only as a last resort and only well-cooked. Stuffing should not be given, because the small particles may not be sufficiently processed in the stomach, which can lead to intestinal disorders. Also pork should not be given – it is too fatty and may be infected with worms. Poultry meat, on the other hand, is dietary and very good for your dog. Mild broths must not be given as such, but they can be used to make porridges and rich vegetable soups with the addition of cereals. Adult dogs are given 400-600 grams of meat, while males and puppies up to 800 grams per day.

Seafood and fish are the main source of phosphorus for dogs. Meat products can be replaced with fish products from 4 months of age. River fish should not be given to avoid worm diseases. Saltwater fish should be given after the fish has been cleaned of entrails and scales. Preferably boiled. As a supplement, you can use a protein and fat-rich fish meal.

Vegetables can be given both raw and boiled. Cabbage, beets, grated carrots with sunflower oil. Fresh tomatoes and tomato juice are good for the dog. Potatoes are strictly forbidden for dogs because of their absolute indigestibility. Sometimes boiled pumpkin is added to porridge as a worm repellent. Many dogs love fruit – apples, pears, apricots, seedless berries, bananas. Allergies are possible for citrus fruits.

Cereals – wholemeal, oatmeal, buckwheat, rice. It is not necessary to boil wholemeal, you can simply pour hot water or broth and let it stand. Less desirable are pearl barley and barley. Porridge is boiled in medium-strength broths or milk. When cooking with water it is necessary to add meat, fish and vegetables.

Dairy products are one of the main sources of calcium for dogs. Whole milk can be given up to two months. Goat milk is very useful, it is 1.5 times fatter than cow’s milk, and in its nutritional and mineral composition is close to the bitch milk of dogs. But in some cases, dairy products – especially milk – can cause digestive upset! (This occurs because of the lack of enzymes that are produced as the dog grows up, and if for some reason these enzymes are not developed in an adult dog, it does not digest dairy products). Kefir, cottage cheese (not very fatty), sour milk, yogurt (non-fruit) – can be given daily. These are very valuable foods that are well digested by the dog’s body. Sometimes it is useful to give cheese.

It is strictly forbidden to give butter.

Once a week raw egg is added to the dog’s food, it is especially useful for sick animals and producers before mating.

Calcium gluconate and lactate, chalk, fish oil, crushed eggshells, dry beer yeast should also be added to the dog’s food. Every two weeks once a day you should give your dog small doses of garlic (as a prophylactic against worms), as well as honey and nuts, if the dog likes.

Try to feed your dog at the same time. When feeding natural foods, it is very important to keep the right ratio of calcium to phosphorus, it should be 2:1.

Golden rules of dog nutrition:

1. Feed your dog at the same time.
2. Food, in its consistency, should be thick. Food that is too liquid can lead to disturbed and upset digestion.
3. The food should be warm.
4. After eating, the dog should rest for about 2 hours to digest the food. Never feed your dog before work or a walk – it is fraught with danger and can lead to vomiting!
5. Your dog should have easy access to fresh water.

The article was prepared for you by Jeff Vertes, the author of bestcasinosincanada.net

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“My dog loves me!” – all dog owners would probably agree with this statement. And indeed: certain behaviors clearly reveal that you are really important to your dog. You can find out what they are here.

Top 10: How dogs show their affection

Dogs show their affection to humans in different ways. Even small gestures can mean big things. You should know these ten tokens of a dog’s love.

• Exuberant greeting
• Dog licks me
• Body contact
• Eye contact
• Dog presses himself against me
• Dog seeks protection from me
• Always near me
• Dog loves my socks and shoes
• Share favorite toys
• Sleeping together

1. Exuberant greetings

No one greets you as excitedly as your dog? That’s because he’s incredibly excited about your return – and that can be regardless of how long the dog has been alone.

If your dog is jumping up and down over-excited, literally doing a happy dance and wagging his tail, he is expressing his boundless joy. He really loves you! Hand licking, barking and squealing can also be signs of how much your dog has missed his beloved human.

2. Licking means affection

Your dog shows his affection for you by licking you, and not just as a greeting. Your four-legged friend already knows the caress with the tongue from the puppy age: Also a bitch licks her offspring. Your dog not only shows you that he loves you, but also wants to take care of you.

3. Dog seeks physical contact

Your dog only seeks physical contact with the person he really cares about. But be careful: dogs are not fans of hugs like we bipeds are. In contrast, they prefer to enjoy physical closeness by cuddling on the sofa or by extensive petting.

If your dog wants to be physically close to you, it shows that it loves you.

4. Eye contact

Would you look a stranger in the eye for a long time? Probably not. And it is the same with dogs. Long-lasting eye contact between dog and owner gives both love, trust and security.

Oxytocin, the so-called “cuddle hormone,” is released in the dog’s body during familiar eye contact. It strengthens the bond between the animal and its owner.

5. My dog leans on me

People only like to lean on familiar people. So if your dog leans against you, it is a clear sign that he loves you. He enjoys your closeness and trusts you.

If he does this even in frightening situations, he shows that you give him security. He can rely on you completely!

6. Protection in dangerous situations

If your dog really loves you, he will look to you for protection when there is potential danger for him. He will also look up to you and observe your reactions when he is unsure or afraid.

But a dog will only do this if he can trust you to handle problematic situations – unlike him. He has real trust in you!

7. Always be near

If your dog trusts you, you are also a member of his pack. Dogs are highly social animals that always seek the closeness of their pack, including you. That’s why your dog will also show his affection by following you everywhere and even while playing with others or at home, always checking if you are still near him. This is also how dogs show their love.

8. Socks and shoes are important to him

Many are less fond of seeing the dog carry away socks or shoes. But if your dog really loves you, your smell is very important for him. Dogs perceive the world mainly through their nose – that’s why smells are very important for them.

9. Favorite toy is shared

If your dog brings his absolute favorite toy to you and wants to play with you, he also shows it that he really likes you. However, those who receive the much-loved toy without a play request can feel especially honored: Namely, now the dog wants to present his great toy to his beloved human and share it with him. A true sign of devoted love.

10.  Night’s rest together

However, a dog’s affection is also shown by the fact that he also wants to sleep near his owner. Many dogs love to sleep next to their human in bed – but this is not okay for every two-legged friend. Then you can always offer the dog to sleep at least in the same room in the basket. This way he can also follow his urgent need to be as close as possible to his human.

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This strengthens the bond with the dog

In order for dogs to give us their trust and affection, we should earn it. This involves us learning extensively about the dog’s natural behavior. Read his body language correctly and be affectionate but consistent when raising him.

Author of the article is Jeff Vertes, an analyst of the site bestcasinosincanada.net

The post 10 proofs of love from a dog appeared first on Pet Grooming.

While it is important to go to a professional dog groomer sometimes, there are still some things that you can do at home on a daily basis. A sound combination of home and professional grooming will help you maintain the skin and fur of your pet in perfect condition. 

#1. Take care of the dog’s fur regularly

Unlike cats, dogs need regular brushing. The number of times depends on the breed because some longhaired dogs will require more frequent attention than short-haired ones. If the former will need it every other day, the latter can be perfectly fine with just one brushing every other week. 

Getting rid of hairballs is not just about beauty but also about health. Mats in the fur can cause pain to dogs, so they can even start to bite them and cause further infection. Another big problem is extra objects that get stuck in the fur mats. They can damage the skin and also provoke infections. 

#2. Cut your pet’s nails

Dog nails need trimming from time to time as well. Otherwise, the dog can feel pain and discomfort. To cut your dog’s nails carefully, firsthand take care of the tools. You need nail clippers, guillotine nail cutters, or nail files. The styptic powder will be also useful if you accidentally make a small mistake. And of course, don’t forget about treats. While cutting the nail, be very careful and cut only the end of it. Make sure you move from top to bottom, not at an angle. And also make sure that you take care of your dog’s nails before it touches the ground. Fortunately, you don’t have to do it often, so you can always go to the groomer if you feel anxious. 

#3. Take care of your pet’s skin

Every time you groom your dog, you should check the skin as well. Skin can suffer as a result of allergies or because of different bugs, fleas, parasites, ticks, etc. To check the skin, just check the skin with your own fingers. Be attentive to any unusual bumps and sensations. Move the fur a bit and explore the skin more closely if you feel something. 

#4. Inspect the ears of your pet

A necessary part of dog grooming is checking the health of its ears. The ear infection is not that easy to notice but it can cause a lot of pain to the dog. As signs that you need a doctor, consider any moisture or inflammation inside of the ear, strange sweet odor, more wax in the ears than usual, a too stressed dog behavior or head shaking when you clean its ears. 

#5. Check the teeth and clean them regularly

Cleaning the dog’s teeth is necessary to prevent plaque and tartar accumulation. Ideally, pet owners should do it every day or at least three times per week. For sure, your dog won’t like it at first. So you can train it by using your finger instead of a toothbrush. And then start using a special toothbrush and toothpaste. However, even good hygiene is not the remedy for all diseases. With age, your dog can still start to develop tartar and hence will need professional grooming and vet help. 

#6. Be careful with bathing

Dogs like to roll in dirty places. It’s so funny for them and not at all that funny for you. Bathing is required every couple of months to keep the skin healthy and clean and avoid any problems caused by poor hygiene. However, don’t get too persistent. Washing the fur of your dog too often can remove the natural oils and in the end damage the skin and the fur of the pet. Also, pay attention to strange odors. If your dog doesn’t roll in rubbish or shit (which unfortunately dogs find very funny to do), then a bad smell can be a sign of a teeth problem or skin infections. 

If you are going to take care of bathing yourself, keep in mind that human and even kid shampoos are not suitable for dogs. Their skin has a different pH from ours and thus pets require a shampoo created especially for them. And still, though the special shampoo is suitable for dogs, you need to avoid the eyes, mouth, and the area inside the ears. After washing your dog, put it in a towel-drying coat to avoid cold temperatures.

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In historical sources, there is no information about the time of the appearance of the groomer profession. A few thousand years ago, there were specially trained people who looked after horses. Over time, the list of animals requiring special care has expanded. The profession reached its peak of popularity during the reign of the French monarch Louis XV. At his court, dogs were very popular, in particular, poodles. The groomer’s job was to give the animal an unusual and attractive appearance. Even then, the first salons were opened that provided such services.

It is not entirely correct to call representatives of the profession pet hairdressers. Their responsibilities include carrying out hygiene procedures that have a positive effect on the health of the pet. This can include removing tangles, cutting broken nails, brushing teeth from calculus, treating ears and eyes, and removing parasites.

In the course of the work, the masters use special tools for grooming. Wool processing is carried out using special shampoos. After a visit to such a professional, the owner of the animal no longer needs to perform a number of obligatory and painstaking manipulations for several months.

Professionals in this field recommend ignoring the pros and cons of the profession. Only one point is important – what sensations a constant communication with animals brings to a person. If it is a source of positive emotions, all difficulties will be overcome. A groomer who doesn’t like animals will not be successful or enjoy his job.

Important qualities

Dog HairdresserGroomers value resistance to stress and a positive attitude. Animals well feel the attitude of others towards them, therefore they are able to react negatively to gloomy or closed people. You should also be prepared for the fact that not all client owners will be happy with the results of their work. Working with animals will require a lot of patience and accuracy. Also groomers must have a large amount of theoretical knowledge. Improper haircut or poorly cut nails can lead to illness of the animal, so you will have to constantly improve your professional level.

It is not necessary to graduate to become a master grooming, but veterinary knowledge is still welcomed. The profession can be mastered at specialized courses held by grooming salons, canine organizations. With the right approach, all knowledge and skills can be mastered independently, but to start professional work, it is still better to get the appropriate certificate.

The groomer needs to know:

• types of pets that need care, features of the coat and skin of certain breeds;
• types and nuances of hygienic and model haircuts;
• types of spa treatments for pets, rules and nuances of their conduct;
• nail clipping technique;
• procedures for the care of the oral cavity of animals;
• methods of treating the eyes and ears of animals;
• ways to combat external parasites.

The groomer does not just make his client look the right one, he must advise the owners of the animals on caring for them. It is necessary to know all the technical points on the organization of the workplace, safety precautions, rules for handling tools, sanitary standards of activity.

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Grooming for short-haired dogs is easiest, but should be regular. Such a dog can be combed out with a stiff brush once a week, bathed periodically. Animals with a thick undercoat must be combed out with a special slicker brush especially actively during the molting period. If necessary, clean your ears once a month with special lotions. Claws should be trimmed as they grow, especially in winter, when the claws are not sharpened well during a walk. For this, special nail clippers are used. You should not use ordinary scissors, from this the claw exfoliates, and the animal experiences discomfort. If you are not confident in your abilities, it is better to contact a specialist.

Wire-haired dogs, in which the shedding process is almost not pronounced, needs to remove dead hair at least twice a year. This is done by plucking it out, and the procedure itself is called trimming (some call it stripping). The procedure takes more time and patience than a regular haircut. If the owner wants the dog to look good all the time, then grooming should be done every 2.5-4 months.

Long-haired dogs (Yorkshire terriers, Maltese lapdogs) need frequent brushing, grooming and bathing to look good. Consider this factor before adopting a puppy. And it is not possible to prepare such a dog for the show on your own. It is convenient to cut an animal in a veterinary clinic, since the groomer, if the pet has skin problems (otitis media, dermatitis), which you did not notice, will immediately be able to draw the doctor’s attention to them.

Our groomer understands the intricacies of “hairstyle” standards for different breeds, and is aware of new trends in “dog fashion”. Taking care of your pet’s hair, he uses professional cosmetics for animals (Espree) and tools. The cost of a haircut depends on the breed of the animal and your requirements. Make an appointment with the groomer in advance.

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Varieties of creative grooming

Today’s hairdressers are much more sophisticated than their predecessors. Today, to draw attention to a pet, a lot of all kinds of design findings and creative ideas are used. The most common and funniest ones:

1. Cutting amusing pictures of varying degrees of difficulty on the dog’s fur. This procedure, oddly enough, looks better on short-haired dogs. Playboy bunnies, funny bees, funny flowers, and sometimes whole panels decorate the sides and back of the pet. Of course, in order to create such a masterpiece, you need to have a remarkable talent of an artist and just a filigree technique of a groomer, because at first the drawing is applied to the body of the animal and only then, centimeter by centimeter, is cut by the master.
2. Glitter tattoo. A fun rainbow-colored decal is glued to your pet’s body for a glamorous look. Holding for about a month, it resists the claws and teeth of the animal and does not cause any damage to its well-being.
3. Canine pedicure. Today you will not be surprised by the fact that the groomer carefully cares for the client’s claws. Cutting and filing has long become commonplace. But this was not enough for the masters. The latest squeak of modern creativity is painting a dog’s claws in bright, defiant colors.
4. Dyeing the dog’s coat in different colors. At all sorts of competitions, you can see poodles, shining with a coat of acid shades, or dogs of other breeds, painted to look like a zebra, lion or panda. It looks, though original, but a little creepy. And then, many caring people are worried about the question – does not such an amount of paint harm the health of the animal?
5. Piercing. Although this procedure is not directly related to wool, but due to its particular popularity, it is simply impossible not to mention it. Those who adhere to the traditional views pierce the ears of the pet by hanging a bright carnation or ring there, the rest insert the jewelry into the lip or cheek of the animal.
6. Decorative ornaments. All kinds of bows and beads, with which it is customary to decorate the hairstyles of dogs of long-haired breeds in abundance, in comparison with the above techniques, look just childish babble. However, such hairpins, due to their cheapness and ease of use, remain one of the most common ways to dress up a pet.

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Thus, the exterior of the competitor is presented in the most favorable light. But getting the coat right is half the battle. It is also important to beautifully and competently style the resulting haircut. Laying is done just before the dog leaves the exhibition area.

Preparation of a thoroughbred pet for an exhibition should be started well in advance – several months before the event. If the dog does not belong to the category of “show”, then you can limit yourself to the usual home haircut. But there is one condition – the haircut should not distort the standard exterior of the breed. In other words, after the “visit to the hairdresser’s”, the breed should remain recognizable.

Haircuts used for grooming:

Trimming. The coat is clipped evenly throughout the body. Scissors or a typewriter are used as a tool. The result is a thick, neatly and evenly trimmed hairline.

Rolling. This is a kind of stripping. Its peculiarity is that mature hairs are not removed immediately, but gradually. Thus, molting takes place in stages, pile of different maturity remains on the body of the animal. Manipulation is carried out manually, once every two weeks to maintain the constant readiness of the thoroughbred pet for the show.

Top notes. Hairstyle in the form of a ponytail with a hairpin in dogs, whose hair in the head area grows by more than 10 cm. Such “glamorous” styling is not an extravagant whim of the owners. First, the breed standard requires it. Secondly, the dog is able to see normally. After all, the bangs that interfered with visibility rises up and is neatly fixed with a bow or hairpins. “Tailed” styling bangs are needed for such breeds as the Yorkshire Terrier.

Smooth transition. Required to create soft transitions between long and short hair in a haircut. This technique is often used for pre-show grooming of Cocker Spaniels. Their exterior is characterized by a smooth transition from short hair on the body to long pile on the “skirt”. Thinning can be done with various tools: thinning scissors or a machine with a special knife attachment.

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1) hygiene procedures (simply put, bathing your pet);

2) claw cutting (which is especially important for cats who like to sharpen their weapons against all available objects);

3) hair cutting (no “fashionable” animal can do without this procedure);

4) brushing your teeth (this is especially true for aged animals).

And these are not all procedures.

Interesting fact: from a scientific point of view, grooming is the care of a dog or cat in its natural habitat. So if your cat is washing, then she is performing grooming procedures.
History of animal grooming

The ancestor of animal grooming is the horse. Cars appeared relatively recently, so earlier the horse was the only means of transportation for a person over long distances.

Of course, a horse is a living creature that required care, which was not limited solely to feeding and monitoring the health of the animal. Grooms who combed horses’ hair were called groomers.

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